Webinar Recording - How to Make the Competitive Landscape Work for You

By assessing the competitive landscape, retailers and manufacturers gain greater insight into popular competitive product features that consumers demand, which provides an opportunity to identify and pursue gaps within the marketplace, and much more.

Complete the below form to access the webinar recording.

Topics discussed include:

Initiation & concentration of benchmarking programs
Competitive landscapes and their role in initial product development
Insight into better benchmarking outputs
Identification of additional opportunities within a product landscape or brand group

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